HU Mascots Redesign

Creative Direction // Illustration // Identity Design

HUGO the Panther was adopted in 1991 at Hodges University. This icon was introduced in late 2013 as Chip McElroy brought to life the original icon of International College. Drawn in Adobe Illustrator, Hugo has a bold, modern, confident look combining the illustration with the symbolism of the University. Kids club logo was created to market to the future Hodges graduates. Color palette is maroon and gold.

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